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ITF Builds on Tennis Night in America, Announces World Tennis Day

November 27, 2012 09:07 AM
tennis night in america-webThe International Tennis Federation (ITF) announced it has entered into an agreement with StarGames to launch World Tennis Day on Monday, March 4 in 2013 to help promote tennis participation around the world.
 
World Tennis Day will be centered around a series of high-profile exhibition events around the world, including the well-established BNP Paribas Showdown in New York's Madison Square Garden, hosted by the United States Tennis Association (USTA).
 
"The very successful Tennis Night in America, staged by the USTA in association with StarGames, is an example of how special events and participation activities can be combined successfully," said ITF President Francesco Ricci Bitti. "We look forward to events around the world over the next few years, and to see our 210 member national associations get behind World Tennis Day with activities in their own countries on that day."
 
The USTA's Tennis Night in America, in conjunction with the BNP Paribas Showdown, partners with local tennis clubs who open their doors as part of a month-long drive to get children playing the sport. Over 2,200 clubs in the United States took part in the initiative in 2012.
 
Jerry Solomon, president and CEO of StarGames, said: "Our partnerships with the USTA on Tennis Night in America and BNP Paribas on the Showdown have proven successful, so to be able to expand this to World Tennis Day in partnership with the ITF and its 210 member nations is a unique opportunity."
 
Several other national tennis associations have already pledged their support to join the USTA in World Tennis Day activities in 2013, including Davis Cup finalists Czech Republic and Spain, plus Argentina, Brazil, Hong Kong, India, Mexico, Norway, Portugal and South Africa.
 
The ITF's Tennis10s program and the USTA's 10 and Under Tennis both promote the use of slower and lower-bouncing balls, shorter and lighter rackets, and smaller courts to make it easier for children to take up the game.
 
"[These are] programs with proven success in growing participation," said Dave Miley, ITF executive director of development. "This initiative will give both the ITF and our member nations a great opportunity to showcase and draw extra attention to what they are doing to grow tennis in their countries through World Tennis Day."
 
Hong Kong has already announced their event on March 4 in AsiaWorld Arena featuring Li Na, Caroline Wozniacki, Ivan Lendl and John McEnroe. In New York City at Madison Square Garden on the same date, the BNP Paribas Showdown will feature Serena Williams, Victoria Azarenka, Rafael Nadal and Juan Martin del Potro.
 
"It's also exciting to be part of the first World Tennis Day," Wozniacki said. "I hope it's successful in getting more kids playing around the world."
 
The BNP Paribas Showdown in Hong Kong will be broadcast internationally, with details of the telecasts to be announced at a later date.
 
 
 
 
 

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